Google Currents – All in one news app, very cool


Google has rolled out Google Currents, a centralized location for Android and iOS users to get all their news and social media and the cool thing is 150 publishers have already signed up to display their wares. As of today Google Currents carries over 150 publishers, including Cool Hunting, MacLife, Forbes, Slate, CNET, Fast Company, Huffington Post, and PBS.

Users can flip their way though Currents stylish interface and find great full length articles from publishers that are currently on-board with Google Currents. But Currents doesn’t stop at print articles, publisher also include audio and video content that make using Currents a dynamic experience.

Another interesting option is Currents “Trending” function. As Currents is pulling in all these different news and entertainment stories it is analyzing them. It is trying to determine any trends that are forming in stories. When you hit the trending button it groups stories that Google sees as fitting a trend, or are hot, for that particular section of news. For example, while writing this, I pressed trends, and under the Trends-Technology heading I see the following headlines:

  • Apple rushing to finalize apps for iPad3 announcement
  • Tesla takes wraps off “falconwinged” Model X SUV
  • Google is Testing Wireless Entertainment Device
  • Window 8 bundled Metro apps reveled

This is a great app for anyone who likes to stay up on news and events from many different areas of interest. The interface is very cool and easy to use and the addition of multimedia content is great.


In a blog post, Google said:

Ready for consumers
We’ve worked with more than 150 publishing partners to offer full-length articles from more than 180 editions including CNET, AllThingsD, Forbes, Saveur, PBS, Huffington Post, Fast Company and more. Content is optimized for smartphones and tablets, allowing you to intuitively navigate between words, pictures and video on large and small screens alike, even if you’re offline

To get started, simply download the app and choose the publications you want to subscribe to for free. You can also add RSS, video and photo feeds, public Google+ streams and Google Reader subscriptions you’re already following. In addition to consuming your favorite media, you can also use the trending tab to discover related content that matches your tastes.

We strive to give you beautiful and simple ways to experience all the content the web has to offer, such as sharing photos on Google+, watching YouTube videos and discovering books, movies and music from Android Market. Today we’re expanding our content offering with the introduction of Google Currents, a new application for Android devices, iPads and iPhones that lets you explore online magazines and other content with the swipe of a finger.



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